Creating a fresh floral take for Ivy Pip & Rose

Branding | Illustration | Website Design

Floral Design Studio, Ivy Pip & Rose pride themselves on the stunningly unique arrangements and designs that they create. Founder and floral designer, Rebecca had built up her reputable business but knew that now was the time to invest in a considered brand that showcases the quality and point of difference of her work. She also wanted to grow her offering, selling workshops and kits and needed an inspiring brand to support this. 

Based in North Wales, Rebecca’s love of floral design started as a young child, creating flower crowns. Now her business designs and delivers bespoke floral creations for special events as well as offering workshops and design kits - but that simple connection and love of hand crafting, which was sparked as a young child, was something we wanted to bring into the brand. 

The Concept:

“A brand for the modern romantics. Hand drawn elements add a very personal touch, while hues of peach, pink and yellow evoke memories and hazy summer days surrounded by sweet smelling wild flowers.”

Creating hand painted native flora and fauna using ink, offered that nostalgic softness that Rebecca wanted. Paired with a modern yet beautiful bespoke font that really sets the tone for the brand. The curved R, supporting the O was a subtle suggestion and connection with Rebecca’s way of working and personality. Supporting and friendly, but with a unique and modern edge.